CBSE Class 12 Marketing Price Worksheet Set A

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Read and download free pdf of CBSE Class 12 Marketing Price Worksheet Set A. Download printable Marketing Class 12 Worksheets in pdf format, CBSE Class 12 Marketing Price Worksheet has been prepared as per the latest syllabus and exam pattern issued by CBSE, NCERT and KVS. Also download free pdf Marketing Class 12 Assignments and practice them daily to get better marks in tests and exams for Class 12. Free chapter wise worksheets with answers have been designed by Class 12 teachers as per latest examination pattern

Price Marketing Worksheet for Class 12

Class 12 Marketing students should refer to the following printable worksheet in Pdf in Class 12. This test paper with questions and solutions for Class 12 Marketing will be very useful for tests and exams and help you to score better marks

Class 12 Marketing Price Worksheet Pdf

PRICE
 
1. Under this pricing policy, different customers are charged different prices:
a. Skimming-the-cream
b. Penetrating
c. Follow-the-leader
d. Discriminating
 
2. If one of the firms in an industry sets the price of the product and all other firms sell at the same price, it will be called
a) Non-competitive price
b) Option less price
c) Follow-the-leader price
d) Non-discriminatory price
 
3. This is the amount that the customer has to pay to receive a good or service
(a) Price
(b) Display price
(c) Discount price
(d) Retail price
 
4. Intensity of demand for the product would be different with different desires and wants Identify the type of method of pricing
a. Skimming pricing
b. Perceived value price.
c. Differential pricing
d. Penetration price policy
 
5. Which pricing method are customary pricing and price lining examples of?
a. Dual pricing
b. Leader pricing
c. psychological pricing
d. Prestige Pricing
 
6. Discount in a well manner way on performance, awarded by manufacturers to members of distribution channels is classified as
a) Non-functional discount
b) Functional discount
c) Quantity discount
d) Descriptive discount
 
7. Price of product is subtracted from variable cost than divided by fixed cost for calculation is
a) unit cost
b) break-even volume
c) target return price
d) target return cost
 
8. Pricing strategy uses by companies, operating in price sensitive market is classified as
a) Market penetration pricing
b) Market skimming pricing
c) Quality leadership pricing
d) Push pricing strategy
 
9. Reduction in price awarded to customers who buy products in large volumes is classified as
a) Non-functional discount
b) Discount
c) Quantity discount
d) Descriptive discount
 
10. Costs of products that do not fluctuate with level of production are classified as
a) Quality costs
b) Augmented costs
c) Variable costs
d) Fixed costs
 
11. If demand of product changes considerably with small change in price then demand is said to be
a) interactive
b) augmented
c) elastic
d) inelastic
 
12. __________________ deals with the specification of the actual good or service and how it relates to the target customer.
a) Price aspect
b) Product aspect
c) Promotion aspect
d) Place aspect
 
13. ___________________ concerns with pricing policies for late entrants to a market.
a) Market skimming
b) Marketing research
c) Elasticities
d) Market penetration
 
14. Setting a low initial price to attract a large number of buyers quickly and cover the large market share is known as
 
a) Skimming pricing
b) Going-rate pricing
c) Value based pricing
d) Penetration pricing
 
15. ___________________ is the price that a buyer carries in their mind and refers to it when they look at the given product
a) Psychological pricing
b) Segmented pricing
c) Product-line pricing
d) Reference pricing
 
16. __________________ is the straight reduction in price on purchase during a stated period
of time.
a) Discount
b) Allowance
c) Sale
d) All of the above
17. A measure of sensitivity of demand to change in price is known as
____________________
a) Inelastic
b) Price elasticity
c) Break-even price
d) Cost-plus price
 
18. Adding a standard mark up to the cost of the product refers to ______________________
a) Inelastic
b) Price elasticity
c) Break-even price
d) Cost-plus price
 
19. Which is the tool that will help to increase the sale of product among the exisiting customers itselt?
a) Premium and bonus offer
b) Free samples
c) Discount offers
d) Free gifts
 
20. The practice of charging different price with different customers is called____________________
a) Price discrimination
b) Discount
c) Allowance
d) Two-part pricing
 
21. What is Penetrating Price policy? Give one example.
 
22. State any two points of importance of pricing.
 
23. How does break-even-pricing work?
 
24. What are controllable factors of pricing? Explain briefly.
 
25. Why is pricing an important element in marketing mix? Explain briefly.
 
26. State uncontrollable factors of pricing.
 
27. How does discount allowed affect price of a product?
 
28. Briefly explain the importance of pricing in marketing?
 
29. How do the pricing objectives of a firm affect the price of a product? Explain
 
30. Describe the different methods of price determination.
 
31. Briefly describe the various pricing strategies.
 
32. Why is pricing important for the consumers in the process of decision making?
 
33. Explain any 3 factors affecting pricing decisions of a firm.
 
34. List and explain ways in which price discrimination occurs.
 
35. “Pricing is not an end in itself but a means to achieving certain objectives of the marketing department of a firm.” Discuss.
 
36. “Economic conditions and government regulations play a vital role in determining product price.” Comment.
 

Please click on below link to download CBSE Class 12 Marketing Price Worksheet Set A

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CBSE Class 12 Marketing Price Worksheet

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Price CBSE Class 12 Marketing Worksheet

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Worksheet for CBSE Marketing Class 12 Price

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