ICSE Class 10 2013 Question Paper Commercial Application 1. Students can download the last year question papers using the link below. Free download of examination question papers with solutions. Last 10 year question papers should be practised to get better marks in examinations.
Commercial Application Question Paper
SECTION - A
Attempt all questions from this Section.
Question 1
Give one difference each between:
(a) Mail Order Shopping and Tele-shopping.
(b) Income and Expenditure Account and Receipt and Payments Account.
(c) Stale Cheque and Post-dated Cheque.
(d) Controllable Costs and Uncontrollable Costs.
(e) Internal and External Sources of Recruitment.
Question 2
(a) What is a saving deposit?
(b) Mention any two elements of Public Relations.
(c) What is vestibule training?
(d) What happens to a product in the decline stage of its life cycle?
(e) State one difference between cash credit and overdraft.
Question 3
(a) What is brand loyalty?
(b) 'Internal sources of recruitment restrict the choice available to management.' Justify this statement giving one reason.
(c) Give one difference between products and services.
(d) How is discounting of a bill of exchange a form of bank lending?
(e) What is concept advertising?
Question 4
Give one reason either for or against each of the following:
(a) Competition based pricing is ideal for unbranded products.
(b) A Trading Account reveals the financial position of an organization.
(c) Human Resource Management is a challenging function.
(d) Public Relations is a planned management function.
(e) Some costs are semi-variable in nature.
SECTION - B
Attempt any four questions from this Section.
Question 5
(a) What is a Balance Sheet? Explain any three of its uses.
(b) Name and explain the Accounting Convention which says Record all anticipated losses but ignore all anticipated gains.
(c) How does the Central Bank use the Statutory Liquidity Ratio and Credit Rationing to exercise credit control in a country?
Question 6
(a) Explain the two stages in the evolution of marketing.
(b) Explain the most appropriate channel of distribution to sell heavy industrial products.
(c) You are the Marketing Manager of a Fast Moving Consumer Goods (FMCG) Company and you find that one of your products, a washing detergent, is in its growth stage. Describe the steps that you would take to increase your sales at this stage.
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